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God-o-Meter promises to let go of Mitt Romney soon, but please indulge it another post or two. GOM caught up yesterday with Matthew Spalding, a scholar at the conservative Heritage Foundation who did some advising and speechwriting for Romney—not connected to his Heritage position, he notes—focusing on how he dealt with his Mormon religion and…

After Mitt Romney announced his withdrawal from the race yesterday, God-o-Meter phoned Mark DeMoss, a prominent evangelical PR man and Romney backer who spent most of January traveling with the Romney campaign to various primary states. Like others on the Romney team, DeMoss believes the Mormon factor hurt Romney, but that it was greatly exacerbated…

Gary Marx, the conservative coalitions director for Mitt Romney, spearheaded the campaign’s outreach to the conservative Christian community. After Romney withdrew from the race yesterday, God-o-Meter asked Marx how big the so-called Mormon factor was in stopping Romney candidacy: It was ultimately less a factor than I thought it would be because of the College…

Was Mitt Romney’s Mormonism a factor in the failure of his candidacy? Definitely. Was it the factor? That’s less clear. For all his fundraising success, organizational superiority, and obvious qualifications, Romney was beset with a number of big hurdles throughout his campaign, including his 11th-hour conversion on abortion and gay rights, an overly slick manner,…
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