The Hartford Institute for Religion Research has a new study, available as a PDF, about megachurches. Here is the opening suggestive conclusions, and I’m wondering what you see here (or in the article itself)(HT: AR):

A FEW OF THE MOST PROMINENT FINDINGS:

• Young and single adults are more likely to be in megachurches than in smaller churches.
• Nearly two-thirds of attenders have been at these churches 5 years or less.
• Many attenders come from other churches, but nearly a quarter haven’t
  been in any church for a long time before coming to a megachurch.
• Attenders report a considerable increase in their involvement in
  church, in their spiritual growth, and in their needs being met.
• Forty-five percent of megachurch attenders never volunteer at the church.
• New people almost always come to the megachurch because family, friends or co-workers invited them.
• What first attracted attenders were the worship style, the senior pastor and the church’s reputation.
• These same factors also influenced long-term attendance, as did the
  music/arts, social and community outreach and adult-oriented programs.
• Attenders can craft unique, customized spiritual experiences through
  the multitude of ministry choices and diverse avenues for involvement
  that megachurches offer.