@realmrsclaus / TikTok

As the film adaptation of Broadway’s immensely popular “Wicked” continues to rise in the box office, New York’s iconic 59th St Bloomingdale’s decided to get into the action by having its Santaland Oz-themed. The theme includes pink trees and lollipops over candy canes and, of course, a yellow brick road. Santa, too, has gotten into the theme, trading in his iconic red outfit for a green and gold one.

The change to Santa’s look is leaving some shoppers miffed. “Just a heads up if your child is expecting Santa in his traditional red and white suit, Bloomingdale’s is only offering green Santa. We left a bit disappointed without a photo. I just wanted to share in case other people were thinking about taking their kids to see Santa and want a traditional photo,” wrote one mother on Facebook. Another mother, Melanie, told The New York Post that it was disappointing to see Santa “commercialized.” “Leave Santa alone. Not everything needs to be changed or challenged,” she said, adding that there was “no reason to have a green Santa except to promote a movie in an already overly commercialized holiday. Green Santa is stupid … Hard pass.”

Despite the complaint, The Daily Mail reported that there are some who believe good ol’ Saint Nick may have been originally featured in green until his famous Coca Cola ad campaigns that began in 1931. Swedish illustrator Haddon Sundblom was hired by Coca Cola to draw up an ad that would help the company sell the soda during the winter season. Sundblom reportedly utilized a Coca Cola salesman as his model and chose to draw him in red and white, Coca Cola’s company colors.

Bloomingdale’s Santa, Santa Doug, who has worked as Santa since 2019, stated the only complaints he has heard are from parents, not children. “It’s mostly the adults who ask, ‘Why aren’t you in red, Santa?’” he said. A Bloomingdale’s representative stated the store had not received any negative feedback about the change. The film is also featuring special limited-edition stuffed animals, with some being pink to represent Glinda, the Witch of the North played by Ariana Grande, and green ones to represent Elphaba, the Wicked Witch of the West, as portrayed by Cynthia Erivo. Santaland’s “magic station” also includes Wicked-themed bracelets for the kids.

More from Beliefnet and our partners