Just a quick note: If you’re running for president, and if you’re going to spend millions of dollars to advertise yourself, and if you’re trying to restore competency to a presidency and party that has come to be known as pretty much incompetent, then there is one thing you need to do correctly, all the time:
Spell your own name right. Yes, I’m talking to you, JOHM McCAIN.
Just a little marketing tip from your friendly neighborhood copywriter.
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