Brad Formsma, founder of "I Like Giving." (ILikeGiving.org)
Brad Formsma, founder of “I Like Giving.” (ILikeGiving.org)

Have you seen the short video titled, “I Like Being 98?” It was posted on YouTube back in February of this year but has just now seen some traction. In fact, I Like Giving, the creator of the video, just announced this week that this simple video has hit over two million views with 1.5 of them just from the previous week alone.

The video shares the simple story of 98-year-old Evelyn who went to re-apply for her driver’s license so that she could take her friend to the grocery store. A beautiful story about friendship and giving.

“We are so humbled by the tremendous support we’ve received for this video,” said Brad Formsma. “We’ve had people from all across the world reach out to tell us how moved they were by Evelyn’s story. We hope this video will continue to inspire others to live a more generous life.”

So who exactly is “I Like Giving” and what do they want? Definitely not your money.

Card“We long for something else,” says the website. “I Like Giving is a non-profit created to inspire a generous world. It serves as a platform for unique storytelling and idea sharing. It believes a generous world is a better world for all of us and wants your action, not your money. Go check out a story today and then go create one of your own.”

Brad Formsma, a successful landscaper heard news about some bikes being stolen in his neighborhood and called for a family meeting on what to do about it. His oldest son suggested purchasing new bikes for that family. A nice gesture, but it didn’t stop there. The Formsma family decided to forgo their planned trip to a water park and use the money toward purchasing a few bikes. The Formsma’s didn’t know this family or even where they lived, but with some research, they found their home and waited for them to come home. While the family spoke broken English, they managed totell them, “I like Bike! I like Bike!” And that was the beginning of I Live…Giving.

Waterbrook Press
Waterbrook Press

I Like Giving’s website has been around since 2011, but is just now seeing some traction. Partially due to the video mentioned above and partially to the release of Formsma’s new book, “I Like Giving: The Transforming Power of a Generous Life (WaterBrook Press). The website is known for its short “I Like _____” videos featuring everyday people on mission to live generous lives. It has the audacity to challenging the way people view generosity and encourages others to find new ways of giving to others.

We now live in a world where every trip to the grocery store involves someone asking for money for some cause. This isn’t a bad thing, but it is overwhelming. People can’t possibly give to every need or organization out there, no matter how valuable they are. Formsma has a different idea and his thoughts are catching on.

In a recent press release, Formsma admits that he wasn’t always an advocate of a giving lifestyle, but as he began to give, his priorities began to change as he found joy in blessing those around him. “I believe that when giving is our idea, it makes us like giving,” Formsma says. He emphasizes that giving does not have to be large donations or giant demonstrations of generosity, but it can be small acts of kindness, mapping out how a person can live a more generous lifestyle no matter how much money they have. “Giving is a powerful force. The research proves it. Giving gives us life. It connects us to other people, brings us joy and increases our well-being.”

In addition to the inspiring videos, the I Like Giving website also gives ideas on how people can give in the workplace, the classroom and the church body.

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